Ali Health: How is medical care laid out?

Just after the two sessions, Ali Health suffered two public opinion storms.

First, Xie Zilong, the representative of the National People's Congress and the chairman of Hunan People's Pharmaceutical Co., Ltd., publicly raised an objection, saying that “the electronic code of the drug supervision system should be stopped immediately by the enterprise”, the implication is that enterprises cannot monopolize public resources. Xie Zilong The system referred to was operated by Ali Health; the second is the departure of Zhang Shouchuan, the chief operating officer of Ali Health. Zhang Shouchuan has rich experience in retail management. He once worked for Jingdong Mall. His departure is considered to be “e-commerce thinking”. The signal of immobile medical care .

For the former, Ali Health issued a “grievance” statement, stating that Ali Health “has always been the builder and implementer of the drug electronic supervision platform. The Food and Drug Administration is the owner of the platform data” and said that “it is in accordance with the food and drug supervision.” The requirements of the General Administration, gradually open up free data services." The State Food and Drug Administration and CITIC 21st Century are clearly defined in the agreement: the data owner is the state (or the data is owned by the State Food and Drug Administration) for public service and public management, and Ali Health may not use the data for commercial purposes. For the latter, Ali Health CEO Wang Yaqing used an internal letter to express respect and blessing for Zhang Shouchuan's personal choice.

At the same time, Ali Health is also transmitting information frequently:

On March 1, Ali Health APP2.0 was launched, and the Ali Health Cloud Hospital platform was launched. On March 17, Ali Health official website was officially launched. On March 24th, the media issued "Ali Health Medical Strategy Exposure: Extending an Olive Branch to 180,000 Clinics" to convey to the outside world: Ali Health will fully promote this year to attract more clinics (outpatient departments) to settle in Ali Health Cloud Platform. . On April 1, the website of Ali Health Cloud Hospital was officially launched.

On November 20, 2014, at the first World Internet Conference in Wuzhen, Alibaba’s board member Ma Yun said: “In the future, what Ali wants to do is to be healthy and happy. How to make people healthier and how to make people more Happiness? Not to build more hospitals to find more doctors, not to build more pharmaceutical factories, but to do the right thing (investment), 30 years later, doctors can't find a job, and hospitals are getting less and less. The pharmaceutical factory is a lot less, which shows that we are doing the right thing."

How does the Ali Health team practice after the boss has made a fuss? What kind of logic is behind the news that Ali health is passing away frequently? And in the layout of Ali's health, what problems are urgently needed to be solved?

Cut in: How did Ali health come in?

Ali Health's entry into the medical industry began in the acquisition of CITIC in the 21st century in January 2014.

The company was registered in Hong Kong and was named after the acquisition by CITIC Group (founded by former Vice President Rong Yiren in 1979) in 2004. CITIC 21st Century holds two resources in its hands: First, the pilot license for the first third-party online drug sales license in the industry; second, the national drug electronic supervision code.

On November 12, 2013, the State Food and Drug Administration approved the first pilot of the B2C third-party platform for Internet drug trading in China - Hebei Huiyan Pharmaceutical Technology Co., Ltd. 95095 medical platform, which belongs to CITIC 21st Century.

This license allows the 95,095 medical platform to sell drugs directly to individuals. This is a breakthrough and the pain point of Ali's Tmall Medical Museum. Tmall Medical Museum is the medical shopping channel of Ali's Tmall Mall. Because it has no license, it can only serve as a platform service provider between pharmaceutical manufacturers, pharmaceutical companies and medical institutions. For these companies, they cannot directly sell drugs. . The pattern of medical e-commerce is that about half of the sales are brought by the Tmall Medical Museum. At that time, there were two main modes of medical e-commerce: the official website model and the third-party platform model. The biggest flaw facing pharmaceutical e-commerce is that the traffic of enterprises that have obtained licenses is not large, and the third-party platforms with large traffic have no licenses. The acquisition of this license will enable Ali to take the lead in the competition with platforms such as Jingdong. Ali Health emphasized to the author that Ali will not be self-employed now and in the future, and will only continue the Ali model, building only the ecology and platform.

The reason why the State Food and Drug Administration has been so cautious in releasing licenses is because it is difficult to supervise online drug sales. If there is no good regulatory system, fake drugs will prevail and endanger consumers' lives. At this point, the drug electronic regulatory code shows a crucial role.

Since 2005, CITIC has cooperated with the State Food and Drug Administration in the 21st century to start preparations for the establishment of a national drug electronic regulatory platform. It is the sole service provider of the national drug electronic regulatory code. The establishment of this set of supervision codes can make all drugs traceable, thus ensuring the quality of the drugs in circulation.

It is this set of supervision system that Xie Zilong, the chairman of Hunan People's Pharmaceutical Co., Ltd., mentioned at the beginning of this article, has publicly dissent. The establishment of the electronic regulatory code for drugs was initially led by the State Food and Drug Administration and was a public resource. It is now operated by a non-public institution such as Ali Health, which raises questions.

On November 12, 2013, after the news of the 95,095 license, the news of "Ma Yun and CITIC's 21st century people are in close contact" began to spread. By the beginning of December 2013, the news gradually took shape - "Ma Yun intends to take 10 billion to acquire 95,095."

The message was subsequently confirmed. In January 2014, Alibaba teamed up with Yunfeng Fund to invest US$170 million to win a 54.3% stake in CITIC 21st Century, becoming the actual controller of CITIC's 21st century.

On October 21, 2014, CITIC announced the announcement in the 21st century, officially changed its name to “Ali Health”, and changed the stock abbreviation and company website.

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