When "Internet +" swept China, it would be tempted by China's various industries, including traditional medicine , which is dominated by "smack and question", and is gradually being involved in this Internet tide. How traditional medical models are grafted to the Internet, and whether the current traditional medical model can be instigated will be the reason why Internet hospitals can survive.
After many Internet hospitals such as Wuzhen Internet Hospital, Guangdong Second Hospital Internet Hospital, and Guiyang Internet Hospital began to advance into this traditional medical industry , on April 6, Yinchuan Municipal Government officially signed a contract with Good Doctor Online to jointly build Yinchuan Smart Internet. Hospitals, and such Internet hospitals will continue to expand.
“What I advocate for the Internet is to achieve the goal of equalizing medical resources through the functions of its market allocation, while maximizing the practical value of doctors. The Internet is the best tool for doctors to find suitable hospitals and suitable patients. It is also possible to attract suitable doctors and doctors through a suitable platform for construction. The operating costs of the hospital, the opportunity cost of doctors, and the time cost of patients are all controlled at the optimum point, and the value of quality resources and doctors is maximized. Therefore, medical services Supply-side reforms will break the monopoly barriers of public hospitals, especially allowing doctors to freely move between public hospitals and in the market." Liao Xinbo, inspector of the Guangdong Provincial Health and Family Planning Commission, said in an interview with China Business News. .
Crack the medical bottleneck
Being able to introduce high-end medical resources to their homes is not only a matter of appreciative welcome by the local government, but also the greatest expectation of the local people. They don’t have to go to Beishangguang for medical treatment, and they queue up in the ground floor without spending 4,500 yuan. Go to an expert number.
“As the top designer of Yinchuan City, the second one in my goal is to facilitate the people and benefit the people, to be able to do something practical for the people, and to promote the transformation of traditional industries and to derive new industries. For the western province where medical resources are relatively scarce In the region, cooperating with the doctors, the people can introduce high-quality resources in the east to the west in some serious diseases and incurable diseases. This solves the people's livelihood problem and at the same time is a new format. We strongly support it from the government's perspective. Guo Baochun, deputy mayor of Yinchuan City, said in an interview.
The problem of difficult medical treatment may be more prominent in the west. This is also an important livelihood issue that Guo Baichun has to solve. He values ​​not only the website of a good doctor with 10 years of experience in Internet management, but also the 100,000 doctors behind it. Expert resources.
"In fact, the West needs high-quality medical resources and high-end medical resources. If they need national experts such as Beijing and Shanghai to provide advice, we can get it at this time. At present, we have 100,000 experts, if we need experts. When you see a doctor, you can go to the clinic online. If you need an expert to come to the local area, we will be able to see the doctor very quickly. At the same time, we are good at long-term disease and chronic disease management. We contact the chronically ill patients through the network and include him. A standardized chronic disease management process, chronic patients need constant follow-up and do not need to go back to the hospital, because the disease of long-term chronic patients is relatively stable, do not need to go to the hospital every time, often in I did this on the Internet," said Wang Hang, the founder of the doctor.
For the good doctor online, doing Internet hospitals is an extension of the existing model. In the past ten years, Good Doctor Online has been doing online non-diagnostic services, such as consulting, providing information, and providing some convenient management methods, in fact, in the field of consulting and health management.
"Is it possible to do medical treatment on the Internet, whether it can be prescribed, and whether it can enter the core of medical care. This is where the whole industry is trying. We say that the Internet hospital is actually what we want to do, let It deepened, we began to try to do some pilots and touched on some medical problems," Wang Hang said.
Wang Hang said that at present, the doctor has 380,000 doctors nationwide, and 100,000 of them are medical experts above the attending physician. They are registered on the online platform of the doctor and use their spare time to directly serve patients on this platform. Providing related services such as science, medical consultation, consultation, referral, disease management, etc., each month, through the doctor's online platform, 60 million patients receive medical information provided by doctors and medical help provided by doctors on this platform.
But how to transport 100,000 resources to the west will be a major event that challenges Wang Hang.
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